Appointments - Samuel AVENEL joins Alixio Group as Associate Director

Samuel AVENEL began his career in London as After Sales Manager at Renault. A year later, he joined the Procter & Gamble Group, where he held various positions over a 7-year period: Salesman, Sales Manager, Key Account Manager, Project Director.

In 1995, he became CVA Sales Director (Additional Sales Channels) at Nestlé. In 1997, he joined Orange as Sales Director France for 4 years, before becoming Group Marketing and Distribution Director.

In 2003, he became EMEA Sales, Marketing and Operations Director at Honeywell in Manchester, before joining Carglass in 2005 in the Paris region, where he successively held the positions of Sales Director, Marketing & Customer Services Director and Managing Director (in London).

In 2012, he joined Lyreco Group as COO Group Managing Director, before becoming Managing Director of Feu Vert France in 2015.

A year later, he returned to his roots at Retail Renault Group as General Manager Services, then at Renault Group, he was promoted to Group Omnichannel Director.

In 2021, he heads for Lyon, where he joins the Desautel Group as General Manager.

Since September 2024, Samuel has been Associate Director at Alixia Group.

The entire Alumni Association congratulates him on his superb career and wishes him all the best for his new position!