Notebook / Appointments

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28 January 2025
Gregory FIROUL (EM Normandie Grande Ecole Program, 2008)

Appointments - Grégory FIROUL promoted to Director of Peugeot France Operations at Stellantis

Grégory FIROUL began his career in 2008 with PSA Peugeot Citroën in Slovenia as Sales Director & Marketing Director Assistant.

In May 2010, he moved to Ukraine where he became Head of Product Department and in October 2013, he moved to Russia to take up the position of Head of Product, Price and Market Development Peugeot Russia.

In September 2015, he returned to France to join Valeo as European Trade Marketing Manager for electrical systems.

In January 2017, he became Brand Pricing specialist for the French overseas area, Israel and Sub-Saharan Africa at Stellantis. He then moved on to the position of Brand Pricing specialist for Peugeot France and Finland, before becoming Head of Peugeot Europe Pricing Operations.

Since January 2025, Grégory has been promoted to Peugeot France Operations Director.

The entire Alumni team congratulates him on his international career and wishes him all the best in his new position!



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